Email marketing

Why you should be using email marketing

We love to show our clients how they can use email as a marketing tool. Organisations of all shapes and sizes now rely upon email to reach their customers and prospects.

Why? Because it's simple, cost-effective and it works!

It works for large, multi-national companies who sell their products online; it works for small local businesses who want customers to walk through their door; and we can show you how it can work for you.

In its broadest sense, every email that you send to a potential or existing customer could be considered to be email marketing. However, we usually use the term to refer to sending emails:

  • for the purpose of enhancing your business relationship with its current customers or to encourage or enhance loyalty or repeat business
  • for the purpose of acquiring new customers or convincing existing customers to buy something new or extra

Done correctly, email marketing can really boost your business, drive more visitors to your website or through your front door and bring more sales and enquiries. It can help keep your business in the forefront of your customers' minds and bring you to the attention of new potential customers.

We offer two key email marketing services:

Campaigner - Campaigner is our service where we manage and run the entire email marketing activity on your behalf. We create great looking emails for you, send every campaign, track the results and manage your subscribers on your behalf.
CreateSend - Create your own great looking emails. Get in the driving seat yourself and create and send your own great looking emails in-house. We design templates for each campaign, e-postcard or newsletter that you want to send, add your own content easily, select your recipients, schedule delivery in your own time.

We would love to talk to you about what email marketing can do for your business, so please get in touch. An informal chat with a member of our team will cost you nothing and put you under no obligation.